treeline cabinetry co.

BRAND IDENTITY DESIGN, website design, MERCHANDISE DESIGN, vehicle wraps

lloyd came our way looking to take his cabinetry business up a notch. He had been working away in the background, creating awesome cabinetry for the people of north vancouver, but it was time to showcase what he could do, with a brand that felt true to him. we wanted to bring the pnw vibes to this identity, so with some hand-drawn type design, and camp-badge vibes, we did just that. we’ve continued to work with treeline over the last few years to expand on the identity, with a new website, vehicle wraps, merchandise and more.

A man standing with arms crossed in front of a green van for Tree Line Cabinetry Co., which features a logo with a tree and outdoor elements.
Illustration of Treeline Cabinetry company building with a delivery van parked outside. The building has large garage doors, a sign with a tree logo, and text advertising cookie cutters. Contact phone number and service area mentioned.
Illustration of a van with a logo on the side that reads 'Trailine Co. Never Cookie Cutter'.
Logo for Trail Cabin, a bakery specializing in savory and sweet cookies, featuring a tree design in the center and text surrounding it that reads "Trail Cabin, Never Cookie Cutter, Always Customer".
A silver MacBook Pro laptop on a wooden table, displaying a website for Treeline Cabinetry Co. with the text 'Always Custom' visible. A smartphone next to it shows a similar webpage.
Person wearing a white t-shirt with a small graphic on the chest, leaning over an open drawer in a modern kitchen.
Graphic with orange background and stylized text that reads 'Never Cookie Cutter Always Custom 2023' with 'T.L.C.C' in between.
A square green sticker with a circular logo in the center, featuring a cookie cutter and the words "Cookie Cutter" and "Always Custom" on a textured beige fabric surface.
Two clapboards from the Treeline Cabinette Co., one green and one tan, both featuring the company's logo and name, with the green one displaying a logo and the tan one showing the company name and logo with a string of paper clips.